Watch our Winter 2016 mood film, ‘This Film May Contain Gluten’ created in collaboration with filmmaker Simon Aboud.

In the film I wanted to also keep a lightness, not taking fashion too seriously allowing us to enjoy it every single day

Stella McCartney

Staying true to our playful humour and ethos, the film is a light-hearted take on a behind-the-scenes documentary at the new season shoot featuring Amber Valetta with cheeky cameo appearances from Stella herself and British singer, Jess Glynne.

Join the conversation with the campaign’s hashtag #StellaCares.