Dyson told the IET that there was a new breed of engineering graduate, and they were coming out of University in droves.
The media called it the “Brian Cox Effect”. And right up until some spoilsport pointed out that Prof Cox’s excellent series about the universe was broadcast well after the discovery that more young people were making the choice to study A-Levels in Maths, Science and Engineering, that was a great name for it.
Personally, I might keep calling it the Brian Cox effect, because frankly, calling it the “It’s really hard to distinguish yourself these days after decades of grade inflation so I’d better study the ‘hard’ subjects if I want to get into the college of my choice” effect is a bit of a mouthful.
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