It all started with….

1 month of shooting, across 2 continents, with 3 months of post work, cutting 35 interviews, 150+ hours of content. Living Viral was an incredible experience to produce & direct.

This film takes a personal look at the life of an influencer, following Jamal Edwards & Ryan Taylor on a transatlantic-trip to discover how social media is paving the way for a new generation of self-made media moguls.

“WE SHAPE OUR TOOLS AND AFTERWARDS OUR TOOLS SHAPE US”

Marshall McLuhan

The trailers did nearly 1m organic views on Instagram in the first week.

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