Malcolm Miller is group Managing Director of Wiltshire-based RTS Group, an automotive learning and development agency, which trades across Europe, South Africa and the Middle East. Established in 1989, it employs 50 people and uses a further 100 associates.

The company specialises in helping automotive manufacturers develop frontline staff working in their dealerships. Clients include well-known manufacturers such as Mercedes-Benz, Toyota, Mazda and BMW. RTS devises, designs and delivers a wide range of learning solutions that improve the knowledge and skills of these frontline, customer-facing staff. These are delivered using methods ranging from one-to-one and classroom learning, through to elearning using smart phones, tablets or online tools.

“What we do isn’t technical training, and it’s not really the softer end of learning development,” Malcolm explains. “It’s about improving performance. It’s about improving sales, customer service and the profitability of dealers. That sounds fairly hard edged but it’s all to do with people skills in sales and customer service or management.”